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Zu "Franz Kero" wurden 1 Artikel gefunden!

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Regional Marketing and the Strategic Market Planning Approach to Attract Business and Industry Case Orange County, California, USA von Franz Kero

Inhaltsangabe:Abstract: This thesis describes and evaluates how regional marketing, based on the ideas of Philip Kotlers Marketing Places (1993), can be a reasonable tool to attract business... Mehr

48,00 €

Regional Marketing and the Strategic Market Planning Approach to Attract Business and Industry Case

Regional Marketing and the Strategic Market Planning Approach to Attract Business and Industry Case Orange County, California, USA von Franz Kero

Inhaltsangabe:Abstract: This thesis describes and evaluates how regional marketing, based on the ideas of Philip Kotlers Marketing Places (1993), can be a reasonable tool to attract business locators into economic regions. The thesis...

48,00 €